AITP of Southern New England

November 19, 2003 Meeting

BTO - Business Technology Optimization

Speaker: Mike Harding, Mercury Interactive

Please join AITP for this exciting evening with Mike Harding of Mercury Interactive and its hot BTO application. Learn why Mercury Interactive is the leader in a new category called Business Technology Optimization or BTO. Find out how BTO can dramatically help your company get value from your IT investments, while helping you do more with less.

Gartner Group says that "Business Technology Optimization is a strategic category of investment for Global 2000 CIOs". Why? Because many technology investments fail to deliver the returns CIOs and other senior level executives are demanding. BTO is a solution to this problem.

90% of IT Projects are delivered late....
50% of It projects are delivered over budget...
50% of IT projects fail to meet business objectives...
30% of IT projects are cancelled prior to completion...

Company's implementing BTO have dramatically different results. Projects delivered late decrease to 40% and projects over budget drop to 20%. And the biggest improvements come with projects failing to meet objectives, which drop from 50% to 10%, and projects cancelled prior to completion, which drop from 30% to 3%. Clearly, Mercury's BTO products drive tremendous improvement in each of these areas.

Please join us and find out why Mercury Interactive has over 30,000 customers, including nearly 90% of Fortune 100.

Please pay online or at check-in. We accept cash or check at the door.